Are you using the right

communication tool for the job?

In any given situation,

you have a few options

from which to choose.

My father taught this to me years ago

and I’ve never forgotten it.

It’s a seemingly simple insight

and yet incredibly profound…and important.

Risk Forward & Rock On,

P.S. This 1-minute clip is excerpted from a longer keynote segment for leaders in construction, so the metaphor was particularly apt.