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CREATE > COMMUNICATE > CONNECT > COME ALIVE

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CREATE > COMMUNICATE > CONNECT > COME ALIVE

What never changes

4 years ago this week

when the world was very different,

I flew to the other side of the planet

to deliver a Risk Forward® keynote

and Rock The Room® workshop

to a few hundred entrepreneurs from Japan.

Backstage, before the event,

I reviewed key words and phrases with the translator

to customize my material.

It was important to make the content relevant

and specific to the Japanese audience.

This 18-second clip of that moment

has become a funny favorite,

so I thought I’d share it here to bring you a smile.

In spite of the fact that “the world has changed”

one thing never will:

the importance of people feeling seen and heard and CONNECTED.

Whomever you serve––clients, customers, patients, students––

how can you pay attention to the details of their lives

and reference those specifics when you communicate?

 

How can you customize your points and insights

to leave a lasting impression?

It’s often the smallest details that make the biggest difference.

 

Risk Forward & Rock On,

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